The ANAR Foundation and Grey Group Spain have created a unique advertising campaign that only kids can see. The ad campaign uses lenticular printing to show individuals below a certain height — children, in this case — a certain image, while taller people see a different image. Children looking at the ad see a photo of an abused boy, a help hotline, and the message “if somebody hurts you, phone us and we’ll help you,” while adults can only see an unbruised photo of the boy with the text “Sometimes child abuse is only visible to the child suffering it.”

(Source: Laughing Squid, via goodstuffhappenedtoday)

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goodstuffhappenedtoday:

Principal fires security guards to hire art teachers — and transforms elementary school

ROXBURY, Mass. — The community of Roxbury had high hopes for its newest public school back in 2003. There were art studios, a dance room, even a theater equipped with cushy seating.

A pilot school for grades K-8, Orchard Gardens was built on grand expectations.

But the dream of a school founded in the arts, a school that would give back to the community as it bettered its children, never materialized.

Instead, the dance studio was used for storage and the orchestra’s instruments were locked up and barely touched. 

The school was plagued by violence and disorder from the start, and by 2010 it was rank in the bottom five of all public schools in the state of Massachusetts.

That was when Andrew Bott — the sixth principal in seven years — showed up, and everything started to change.

“We got rid of the security guards,” said Bott, who reinvested all the money used for security infrastructure into the arts.

Orchard Gardens a one-time ‘career killer’

In a school notorious for its lack of discipline, where backpacks were prohibited for fear the students would use them to carry weapons, Bott’s bold decision to replace the security guards with art teachers was met with skepticism by those who also questioned why he would choose to lead the troubled school.  

“A lot of my colleagues really questioned the decision,” he said.  “A lot of people actually would say to me, ‘You realize that Orchard Gardens is a career killer? You know, you don’t want to go to Orchard Gardens.’”

But now, three years later, the school is almost unrecognizable. Brightly colored paintings, essays of achievement, and motivational posters line the halls. The dance studio has been resurrected, along with the band room, and an artists’ studio.

The end result? Orchard Gardens has one of the fastest student improvement rates statewide. And the students — once described as loud and unruly, have found their focus.

“We have our occasional, typical adolescent … problems,” Bott said.  “But nothing that is out of the normal for any school.”

The school is far from perfect. Test scores are better, but still below average in many areas. Bott says they’re “far from done, but definitely on the right path.”

The students, he says, are evidence of that.

‘I can really have a future in this’

Eighth grader Keyvaughn Little said he’s come out of his shell since the school’s turnaround.

“I’ve been more open, and I’ve expressed myself more than I would have before the arts have came.”

His grades have improved, too. Keyvaughn says it’s because of the teachers — and new confidence stemming from art class.  

“There’s no one particular way of doing something,” he said. “And art helps you like see that. So if you take that with you, and bring it on, it will actually help you see that in academics or anything else, there’s not one specific way you have to do something.”

Keyvaughn has now been accepted to the competitive Boston Arts Academy, the city’s only public high school specializing in visual and performing arts.  

“All of the extra classes and the extra focus on it and the extra attention make you think that, ‘Hey, oh my gosh, I can really have a future in this, I don’t have to go to a regular high school — I can go to art school,’” he said.

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